Salesforce HQ San Francisco

During my time as a full-time contract Illustrator & Designer at Salesforce (2016–2017), I contributed visual storytelling and illustration work in support of Trailhead, Salesforce’s interactive learning platform. My primary focus was creating graphics, illustrations, and visual narratives for Trailhead learning modules, helping translate technical and conceptual material into approachable, engaging visuals.

My role blended art direction, concept development, and hands-on illustration, with an emphasis on clarity, tone, and narrative flow. I collaborated with internal content and education teams to design visuals that supported learning objectives while maintaining consistency with Salesforce’s brand system.

In addition to Trailhead modules, I also contributed to storyboards, character concepts, and large-scale graphics used across internal initiatives and Salesforce events.

Role breakdown:

  • Art Direction & Concepting — 40%
    Developing visual direction, story concepts, and narrative approaches for educational content.

  • Illustration & Design — 60%
    Creating final illustrations, character designs, storyboards, and supporting graphics.

Engagement: Full-time contract
Duration: 6 months (2016–2017)

This work strengthened my foundation in visual storytelling for education, cross-functional collaboration, and designing illustrations that balance creativity with clarity—skills I continue to apply across product, UX, and narrative-driven projects today.